Hello ELX Annual Congress Attendees

Let’s do more than go by the book.
February 1, 2023

In your hands are a notebook made of stone and a pencil that grows basil. Below, we tell you more about these innovative, sustainable items. But first, here is a quick bit more about us—and why we selected these specific items for ELX Congress.

Across The Opus Group, we champion innovation and sustainability. With our hands on what's new and next, we are renowned for driving action and shaping the future of our world through sustainable design.

Stop by our booth at ELX Annual Congress to chat with Kim Kopetz, President and Chief Operating Officer, The Opus Group, and Raymond Brown, Chief Operating Officer, MAS, to talk trends, connect dots, and grow new connections. Also, be sure to attend their session, The New Value Proposition, at 2:15 pm to discover where attendee preferences are headed in 2023 and beyond.

About Your Karst Notebook:

It’s possible to make paper without waste. Without chlorine. Without water. Without trees.

What you’re holding is paper made from 100% recycled stone. Made without bleaches or acids, Karst Stone Paper is rebuilt from first principles to do what normal paper can’t. This notebook saves trees, water, and energy while being waterproof, more sustainable, and infinitely smoother to write, scribble, doodle, and draw on. 

Your Karst Notebook is 100% recyclable and tree-free, has a 60% lower carbon footprint, provides friction-free writing, and is waterproof and tear-resistant. So your morning coffee can’t ruin your eureka moment, and the rain can’t steal your thunder.

About Your Sprout Pencil:

It’s not a pencil. It’s a green messenger. This multi-award-winning plantable pencil writes a different kind of story. It’s the story of how sustainable change can happen through small innovations. 

Your ​​Sprout pencil can be planted after you’ve used it to grow fresh basil. Planting a pencil is not just about celebrating the glory of plants and making the unusual possible. It’s also a step toward zero-waste living and considering the full life cycle of everything we use.

There are no special hacks for growing plants from Sprout pencils. Just place the green seed capsule in soil, place the pot in sunlight, and water frequently. It’s as simple as one, two, three.

About The Opus Group

The Opus Group is a purpose-built network with a shared mission: creating experiences that drive action for the world’s most influential brands. Across four industry-renowned, highly-awarded agencies, Opus Agency, MAS, TENCUE, and Verve, The Opus Group is a trusted partner for over 100 global companies. To see the results our teams drive for Google, Microsoft, Salesforce, and many other global leaders, visit theopusgroup.com.

Paula Mettler